Brokers can often negotiate more favourable terms for small businesses, writes Mark Fenton-Jones.
Article produced by www.afr.com.au
Business advisers are predicting that as the cost of business finance goes up, small to medium-sized
businesses will make greater use of finance brokers to get a better money deal.
"Traditionally, the major banks would have captive SME customers who would put up with substantial
margins on the base interest rate, up to 2 or 3 percentage points, due to inertia or just because they didn't
know any better," said Robert Powell, a director in BDO Kendalls' business advisory services.
"This was a great situation for the banks because they were able to take advantage of the loyalty factor to
maximise profits. "SMEs are a lot better educated now and they know that the way to
get the best terms on a finance deal is to get the banks to compete against each other. Which is exactly
what brokers do."
Mr Powell, who advises any clients re-evaluating their finance facilities to talk to a broker, said that
virtually all who went this route now used a broker. The motivation for switching
from a bank to a broker was either because the existing finance was too expensive or they were dissatisfied
with other parts of their current deal.
A broker can compare the loan requirements of up to 60 providers on its database and negotiate a
better deal on behalf of the business owner. Avanti Commercial, for example, has 57 lenders on its
books, including all the major banks, as well as super funds, private funds and institutional
funds.
"With these deals it's all pricing for risk," said Paul Heilig, the head of lending for Centric Wealth,
which specialises in providing wealth advisory and accounting services. "The banks are looking to
take as much security as they can,
including the personal security. We are able to unravel that and help with the structuring of the debt,
working closely with accountants." In 1999, Mr Heilig and Sheyne Walsh established Kingsbridge and
Eagle, a boutique brokerage house with a portfolio of nearly $1 billion under management that became
part of Centric in August 2007.
"There's definitely been an increase in SMEs using brokers and third-party firms like ourselves,"
Mr Heilig said. Though room for negotiating in the home-loan market is limited, in
these commercial transactions, the broker endeavours to show the lender that the security they want for
their funds is excessive.
"The more we mitigate risk, the better pricing that we get on behalf of the client, and that is really
our function," Mr Heilig said. For instance, the loan might have restrictive covenants and
conditions, which can be costly and time consuming, especially when it requires annual reviews and audits.
I 'A lot of what we do is to negotiate those things out of the loan agreement," Mr Heilig said.
"By limiting the restrictive covenants and by limiting the conditions, what we are actually
doing in the long term is saving those businesses money and time." Customers of brokers usually pay
nothing for a loan sourced by a broker - the bank pays the brokerage - unless it is a large
complex transaction that attracts a separate fee.
Asked how much small businesses can expect to slash off their loan costs, brokers declined to make a
general statement, emphasising that each deal was different.
"But what we find is that if clients have approached banks directly and then they come to us, we are able to
normally get them better rates than the marketplace," Mr Heilig said. The national president of the
9000-member Finance Brokers Association of Australia, Peter White, said more brokers were
training for commercial lending. The association was established in 1992.
Mr White, who is also managing director of Avanti Commercial and specialises in the commercial sector,
described the lending volumes at his firm as bottoming out in November before the election, before climbing
back in December to double their historical levels for that month, and almost tripling the usual volume this
month.
January is usually a quiet month for the industry, but Mr White described the market take-up this
month as "mind-boggling".
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